Lumi

For this brief, we were required to plan, manage and produce a creative body of work addressing accessibility within the healthcare sector.

We identified a need for a product that helps support the independence of those recently diagnosed with dementia. Lumi is a speculative AI healthcare companion designed to support individuals with early-stage dementia through compassionate design technology and AI personalisation. Lumi was created to promote independence, reduce caregiver burden, and enhance emotional wellbeing.

Scope

Full Brand Identity

Product Design

Packaging Design

Software Used

Adobe InDesign

Adobe Photoshop

Adobe Illustrator

Blender

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Maxed | Brand Identity + Packaging